BRANDING CASE STUDIES
CROSS-MEDIA MARKETING CAMPAIGN DESIGN
Progressive contact campaign with six steps. We positioned the campaign with a logo to give legitimacy to their Cross-Media Marketing approach, and a character to personalize the messaging and make the brand more approachable. Several pieces: Introductory physical package, email blasts, postcards, and white paper.
Progressive contact campaign with six steps. We positioned the campaign with a logo to give legitimacy to their Cross-Media Marketing approach, and a character to personalize the messaging and make the brand more approachable. Several pieces: Introductory physical package, email blasts, postcards, and white paper.
BRANDING A TEAM OF FEMALE REALTORS FOR DISTINCTION
We created a distinctively feminine look to a largely masculine industry. Founded by the late Bill Flood, one of Michigan's most successful realtors, TeamFlood Since women are the greatest influencers in the home buying decision, the brand had to reflect living in a home, not just features, yet remain in the Howard Hanna guidelines.
We created a distinctively feminine look to a largely masculine industry. Founded by the late Bill Flood, one of Michigan's most successful realtors, TeamFlood Since women are the greatest influencers in the home buying decision, the brand had to reflect living in a home, not just features, yet remain in the Howard Hanna guidelines.
START UP BRAND
Simple idea with limited resources, this SAAS provider made a big splash with a folder packed with collateral exploring the many benefits of their service.
Simple idea with limited resources, this SAAS provider made a big splash with a folder packed with collateral exploring the many benefits of their service.
PROPERTY MANAGEMENT COMPANY
Specializing in unique, vintage and classic housing, apartments, and lofts, Maurer Management, nestled in a growing and heritage-rich city of Ypsilanti, MI, wanted a classic look for their brand. The Art Deco style fit well with their brand, their commitment to preserving classic properties, and the city they serve.
Specializing in unique, vintage and classic housing, apartments, and lofts, Maurer Management, nestled in a growing and heritage-rich city of Ypsilanti, MI, wanted a classic look for their brand. The Art Deco style fit well with their brand, their commitment to preserving classic properties, and the city they serve.